Photo Production & Distribution

FOKUS Photo Production & Distribution

In cooperation with Wirtschaftsagentur Wien, FOTO WIEN is addressing the analogue and digital production methods of photography as well as the different forms of distribution of the medium. The diverse programme includes guided tours and workshops that offer a look behind the scenes of production and distribution. In photo labs, camera shops and image editing studios, experts impart both basics and specialised knowledge. A lecture and a discussion event will round off the programme.


NFT and Photography

Mar 16, 2022, 17:00

Lecture by Bernhard Nessler and Julia Staudach (CryptoWiener)

NFT artists Bernhard Nessler and Julia Staudach (Crypto-Wiener) will give an overview of how blockchain technology and NFTs are entering everyday life online and can influence and change the distribution of photography.



Modes of Distribution in Photography

Mar 16, 2022, 18:00

with Stefan Draschan, artist, Sven Eisenhut, director photo basel international art fair, Renger van den Heuvel, director Spark Art Fair Vienna, and Simone Klein, consultant for photography

Moderation Stephan Hilpold, der Standard

Self-marketing, fairs, galleries, auctions and various online platforms - the discussion event with experts from all areas will highlight classic, new and digital distribution options for photography.

Workshops and Guided Tours

Behind the Scenes of Photo Production

Exclusive guided tours and workshops at the camera shops and photo labs Artevive, Camera United, Cyberlab, Foto Leutner, Leica Store & Galerie, Mint & Rare

Mar 18,

15:00-18:00 Artivive

Workshop: Augmented Reality


12:00 / 14:00 / 16:00 Cyberlab

Backstage Tour analog & digital


10:00–18:00 Jo Geier. Mint & Rare

Vintage Lens Day

Leica Galerie

16:00 Guided Tour and Workshop (en)

17:30 Guided Tour and Workshop (de)

19:00 Guided Tour and Workshop (en)


11:00–14:00 Foto Leutner

Workshop: Photo production with photographer Elodie Grethen


United Camera

15:30 Workshop: Analoge Kameras

17:00 Workshop: Digitale Kameras